The Kiss of…Mayonnaise?
We’ve heard this schtick 1000 times before. Company runs racy ad, people are surprised/offended, the media has a field day, and the sales of that company’s product increase. The shock value has withered away. The most shocking thing I found out about this?
The ad, which was on the air for a week, could not be shown during children’s programs under rules restricting the advertising of foods with high levels of fat, sugar or salt.
Are you kidding me? You can’t run a mayonnaise ad during kid’s programs? Methinks our friends across the pond have waded into the loony realm.